Using AdXpose® with your network or platform allows you to maximize visibility into where and how your advertising is performing; to optimize underperforming placements; and to prove to your advertisers that your inventory truly creates engagement. It also provides your customers with a high level of confidence that you have their brand and advertising investments as a top priority.

AdXpose® provides Networks and Platforms the ability to:

• Provide visibility and transparency into online ad campaigns with impression level reporting
• Verify campaign placements and IO conditions
• Protect from bad content and fraud
• Execute better real-time decisions
• Optimize ROAS based on key engagement and performance metrics
• Price and/or sell display advertising based on engagement

Key Capabilities:

• Reach: domain-level transparency—multiple levels, daisy-chaining
• Placement: above/below the fold
• Tracking ads inview and reader engagement
• Potential click/impression fraud
• Page Content
• Creative: heat mapping, engagement
• Geographic distribution
• URL screen-captures

Key Benefits:

• View approved vendors and allocated inventory
• Final impression verification; rapid campaign changes
• Unprecedented transparency for marketers
• Pre-emptive prevention of ad served on inappropriate page or content
• Browser-based tools/data export for 24/7 access
• No-Pixel process. No interference with your tags
• Rules-based alerts and reporting options